Challenge

Brex was looking to diversify its customer acquisition channels and gain more traction with large-scale enterprise clients. However, its existing partner program lacked a centralized platform for tracking enterprise-level deals, making it difficult to manage payouts, track ROI, or incentivize top-performing affiliates. Additionally, Brex sought a robust solution that would allow for tailored commission structures, transparent reporting, and the flexibility to scale.

Solution

Tiger Revenue took a two-pronged approach:

1. Platform Integration

   • Implemented Impact to streamline affiliate onboarding, tracking, and payouts.

   • Configured custom commission tiers to reward high-value enterprise referrals.

2. Enterprise-Focused Affiliate Recruitment

   • Conducted targeted outreach to affiliate partners specializing in B2B financial services, CFO communities, and business consultancy networks.

   • Provided affiliates with specialized marketing materials highlighting Brex’s enterprise features (credit lines, detailed expense tracking, reward structures).

Results

• Millions in Enterprise Sales: Within the first year, Brex’s newly structured affiliate program generated millions of dollars in affiliate-driven enterprise deals.

• Centralized Tracking & Payments: By using Impact, Brex gained real-time visibility into each stage of the referral funnel, ensuring accurate payouts and minimizing administrative overhead.

• Scalability & Transparency: The streamlined system allowed Brex to easily adjust commissions, track high-performing partners, and maintain a transparent relationship with affiliates.

Conclusion

Through Tiger Revenue’s strategic integration of Impact and specialized affiliate recruitment, Brex successfully launched and scaled an enterprise-focused affiliate program. With a robust infrastructure in place, Brex now benefits from a sustainable pipeline of high-value corporate clients and improved operational efficiency in managing partner relationships.